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Annette Helbig, CEO & President of Springboard Foundation, Says Thank You To The Northern Office
Springboard Foundation was established in November 2002 with the mission of helping children by raising funds to render quality education, proper nutrition health care and career opportunities. The non-profit organization works with various local charity groups such as Give a Life, Hope Worldwide Foundation, Kinderhilfe Philippinen, and Jesus Loves the Little Children Foundation. For more information, visit http://www.springboard-foundation.org/.
The Northern Office donated its web development services to Springboard Foundation. TNO created a contemporary designed website that features Springboard’s latest projects with an emphasis on how others can help and contribute to its cause.
The website’s latest overhaul will have a positive impact on search engine rankings and visibility as well. Key features include improved navigation for easy user access, enhanced information display, organized and updated project list, and detailed info on how to sponsor chosen projects.
“Springboard Foundation is grateful for the immense work that The Northern Office has done for the Springboard website. The new design is modern and easy to navigate. We have received a lot of positive feedback from those who visited our website about the new look.
With this up-to-date, bright and informative website it is easy for Springboard to attract new donors and supporters. It is done so professionally that it impresses anyone who visits the site. We are truly thankful for the generous donation of time and talent that has made our website a great tool to inform our supporters as well as attract new ones.
Springboard Foundation’s work among the poor children in the Philippines is vital to ensure better lives for them and the support of the Northern Office is a tremendous bonus to us, the work we do and ultimately to the children we serve. We look forward to the continued teamwork with The Northern Office to keep our website information current, promote our website and increase the distribution of our weekly newsletter.”
The Northern Office – Innovative Marketing is an independent marketing consultancy firm in the Philippines with clients based worldwide. We specialize in web development for various types of businesses and organizations. Our innovative web development team can create and optimize your website using proven online marketing strategies. Call us today for a free quote (045) 499.1082 or visit us at www.thenorthernoffice.com for more information.
Google Chrome to Take the Lead Against Mozilla by December
According to a recent report by the StatCounter web analytics firm, Google Chrome is on track to pass Mozilla Firefox’s number of users by December of this year. Unless Mozilla Firefox, which is the world’s second-most used browser in the world, can put an end to Chrome’s rapid growth rate, the Firefox browser era may be coming to a close.
The report indicates that since January of 2011, Chrome has captured an additional 8% of the global internet browser market share. This increase, which represents an astounding 50% growth rate, has increased Chrome’s total market share from 15.6% to 23.6%. The simultaneous growth in Chrome’s market share and decrease of both Internet Explorer’s and Mozilla Firefox’s market share indicates that Chrome’s growth is at the expense of its competition.
During the same time period that Chrome was rapidly growing, both Mozilla Firefox and Internet Explorer were shrinking. Since the beginning of this year, Mozilla Firefox has fallen to 26.8% of the global market share, a drop of four percentage points. Although Internet Explorer fell four percentage points during the same time period, is remains the most-used browser in the world with a market share of 41.7%.
In an effort to compete with the rapidly growing Chrome browser, Firefox has accelerated its development process and now releases a new version every six weeks. However, it does not appear that the “rapid development” strategy is preventing Firefox users from defecting to Chrome.
If Firefox wants to prevent fulfillment of StatCounter’s prediction that Chrome will become the world’s second most used internet browser by the end of the year, Firefox must take measures to prevent additional users from making the switch.
Yahoo with 6 more Country Alliances
For Yahoo, the deal with Microsoft is the single most important part of the big picture business plan. With Microsoft now running the back-end of Yahoo’s search, not to mention the search advertisements, the alliance is a major opportunity for Yahoo to decrease the cost of operations. Meanwhile, because Yahoo is reimbursing Microsoft for transition costs and forking over 12 percent of the search ad revenue, the deal is also costly.
One of the most clear things is that the search alliance will become less costly once it’s complete. At that point, Yahoo will be able to drop its back-end support in countries where Microsoft hasn’t yet taken the reigns, and transition costs will no longer be deducted from the total company income. So it’s good news for Yahoo that the transition to Microsoft has completed in another six regions.
Those six regions are Argentina, Chile, Colombia, New Zealand, Peru, and Venezuela. Several more regions in both Europe and Asia are slated for a transition to Microsoft, while Yahoo Japan sticks out as an exception; they will be transitioning back-end and ad services to Google. Every area where Yahoo transitions these key search elements will have functionality and interface options customized to the unique needs of the region.
In its second quarter earnings report, Yahoo discussed the importance of these transitions, noting a large chunk of their cost of operations that could be blamed directly on transition reimbursements and other fees that would soon dissipate. The company predicted that the remaining regions will be fully migrated by the end of 2011.
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TornadoGuard
Microsoft Webmaster Tools to support Yahoo! Site Explorer Community
As part of the Yahoo-Microsoft Search Alliance, Yahoo! has been transitioning the backend for their organic search to the Microsoft search platform.
Search results for Yahoo! are already aligned with Microsoft for the United States, Canada, Australia, Brazil, and Mexico, while expansion to the rest of the world is expected before too much longer. Apparently API access will shut down on September 15, 2011, so it’s unlikely to be much longer before Site Explorer officially disappears.
According to Yahoo! Site Explorer will shut down once the transition of organic results in all markets to the Microsoft Search platform is completed, which is expected later this year.